/* createamotive.com - in the dashboard's design language (Greg, 2026-10-09):
   Archivo for titles, IBM Plex Mono caps for labels, Hanken Grotesk for figures and copy,
   our red #C8262A, black ground, panels #303133, filled data cells on Greg's five steps. */
:root{
  --ground:#000;--panel:#303133;--panel-2:#3b3d40;--line:#404245;--line-2:#4e5155;
  --ink:#fff;--soft:#ededea;--muted:#a9aaa6;--red:#c8262a;--red-2:#e0393d;
  --dkred:#9c1c1c;--ltred:#ef9b98;--yellow:#f0b429;--ltgreen:#9ed89e;--dkgreen:#15803d;
  --display:"Archivo",system-ui,sans-serif;--body:"Hanken Grotesk",system-ui,sans-serif;--mono:"IBM Plex Mono",ui-monospace,monospace;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--ground);color:var(--ink);font-family:var(--body);font-size:16px;line-height:1.55;-webkit-font-smoothing:antialiased}
a{color:inherit}
.wrap{max-width:1160px;margin:0 auto;padding:0 24px}
.lbl{font-family:var(--mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
h1,h2,h3{font-family:var(--display);font-weight:900;letter-spacing:-.025em;margin:0;color:#dcdcd8}
h2{font-size:clamp(28px,3.4vw,40px);line-height:1.05}
h3{font-size:18px;letter-spacing:-.01em;text-transform:uppercase;color:var(--ink)}
.tick{display:block;width:28px;height:3px;background:var(--red);margin-bottom:14px}
section{padding:84px 0;border-top:1px solid var(--line)}
p{color:var(--soft);margin:0}

/* the logo */
.brand{display:inline-flex;align-items:center;gap:.31em;font-family:var(--display);font-weight:900;color:#fff;text-decoration:none;white-space:nowrap;line-height:1;font-size:28px}
.brand .cell{display:inline-flex;align-items:center;justify-content:center;width:1.5em;height:1.5em;background:var(--red);flex:none}
.brand .cell b{font-weight:900;font-size:.57em;letter-spacing:-.04em}
.brand .word{font-size:.8em;letter-spacing:-.035em}

/* the bar */
.nav{position:sticky;top:0;z-index:20;background:rgba(0,0,0,.92);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:72px;gap:20px}
.nav-links{display:flex;gap:26px;font-family:var(--mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase}
.nav-links a{text-decoration:none;color:var(--soft)}
.nav-links a:hover,.nav-links a.on{color:#fff}
.btn{display:inline-flex;align-items:center;justify-content:center;font-family:var(--display);font-weight:800;font-size:13px;letter-spacing:.08em;text-transform:uppercase;text-decoration:none;padding:13px 20px;border:1px solid var(--line-2);color:#fff;background:transparent;white-space:nowrap}
.btn.red{background:var(--red);border-color:var(--red)}
.btn.red:hover{background:var(--red-2);border-color:var(--red-2)}
.btn:hover{border-color:#fff}
@media (max-width:860px){.nav-links{display:none}.nav .btn{padding:10px 14px;font-size:12px}}

/* hero */
.hero{padding:96px 0 72px;border-top:0;position:relative;overflow:hidden}
.hero .wrap{display:grid;grid-template-columns:.75fr 1.25fr;gap:44px;align-items:center}          /* the report beside the headline, sized as in Daily Reporting (Greg, 2026-10-10) */
.hero h1{font-size:clamp(26px,2.8vw,40px);line-height:1.04;letter-spacing:-.03em}          /* smaller (Greg, 2026-10-10) */
.hero h1 .r{color:var(--red)}
.hero p.lead{font-size:19px;max-width:34ch;margin:22px 0 30px}
.hero .cta{display:flex;gap:12px;flex-wrap:wrap}
@media (max-width:900px){.hero .wrap{grid-template-columns:1fr}}

/* the sample report card in the hero */
.card{background:var(--panel);border:1px solid var(--line-2)}
.rep .top{display:flex;justify-content:space-between;align-items:center;padding:14px 16px;border-bottom:1px solid var(--line)}
.rep .score{display:flex}
.rep .score .name{flex:1;padding:16px}
.rep .score .big{width:150px;display:flex;flex-direction:column;align-items:center;justify-content:center;padding:12px;color:#141414}
.rep .big b{font-family:var(--body);font-weight:900;font-size:42px;line-height:1;letter-spacing:-.02em}
.rep .rows{padding:10px 12px 12px;display:grid;gap:6px}
.rep .row{display:grid;grid-template-columns:138px 1fr 64px;gap:6px;align-items:stretch}
.rep .row > div{display:flex;align-items:center;padding:9px 10px}
.rep .st{font-family:var(--display);font-weight:900;font-size:12px;letter-spacing:.03em;text-transform:uppercase}
.rep .chk{white-space:nowrap;background:var(--panel-2);font-family:var(--mono);font-size:10px;letter-spacing:.06em;text-transform:uppercase;color:var(--soft)}
.rep .pc{justify-content:center;font-weight:800;font-size:16px}
.f-dkred{background:var(--dkred);color:#fff}.f-ltred{background:var(--ltred);color:#141414}.f-yellow{background:var(--yellow);color:#141414}
.f-ltgreen{background:var(--ltgreen);color:#141414}.f-dkgreen{background:var(--dkgreen);color:#fff}

/* the info strip */
.strip{display:grid;grid-template-columns:repeat(4,1fr);background:var(--panel);border:1px solid var(--line)}
.strip > div{padding:22px 22px 18px;border-right:1px solid var(--line)}
.strip > div:first-child{border-left:3px solid var(--red)}
.strip > div:last-child{border-right:0}
.strip b{display:block;font-family:var(--body);font-weight:900;font-size:40px;line-height:1.05;letter-spacing:-.02em;margin-top:10px}
.strip span{display:block;color:var(--soft);font-size:14px;margin-top:4px}
@media (max-width:860px){.strip{grid-template-columns:1fr 1fr}.strip > div:nth-child(2){border-right:0}.strip > div:nth-child(-n+2){border-bottom:1px solid var(--line)}}

/* mission */
.mission{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start}
.mission .quote{font-family:var(--display);font-weight:900;font-size:clamp(30px,3.6vw,46px);line-height:1.02;letter-spacing:-.03em}
.mission .quote .r{color:var(--red)}
.mission p{font-size:18px}
.mission p + p{margin-top:16px}
@media (max-width:860px){.mission{grid-template-columns:1fr}}

/* what we do */
.do{display:grid;grid-template-columns:repeat(2,1fr);gap:14px;margin-top:36px}
.do .card{padding:26px 26px 22px}
.do .n{display:inline-flex;align-items:center;justify-content:center;width:38px;height:38px;background:var(--red);font-family:var(--display);font-weight:900;font-size:18px;margin-bottom:16px}
.do ul{margin:14px 0 0;padding:0;list-style:none}
.do li{padding:9px 0;border-top:1px solid var(--line);color:var(--soft);font-size:15px}
@media (max-width:860px){.do{grid-template-columns:1fr}}

/* the funnel: 100 leads -> 24 sales, as data cells */
.funnel{margin-top:36px;background:var(--panel);border:1px solid var(--line)}
.fhead,.frow{display:grid;grid-template-columns:1.6fr 1fr 110px 110px;align-items:center}
.fhead{background:#000}
.fhead div{padding:12px 16px 10px;font-family:var(--mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.frow{border-top:1px solid var(--line)}
.frow > div{padding:14px 16px}
.frow .g{font-family:var(--display);font-weight:900;font-size:15px;text-transform:uppercase;letter-spacing:.02em}
.frow .g small{display:block;font-family:var(--body);font-weight:500;font-size:14px;text-transform:none;letter-spacing:0;color:var(--soft);margin-top:4px}
.frow .d{color:var(--soft);font-size:14.5px}
.cellbox{display:flex;align-items:center;justify-content:center;width:86px;height:40px;font-weight:800;font-size:17px;margin:0 auto}
.frow .num{text-align:center;font-weight:800;font-size:20px}
.ftotal{display:flex;justify-content:space-between;align-items:center;gap:20px;padding:20px 16px;border-top:1px solid var(--line-2);background:#000}
.ftotal b{font-family:var(--body);font-weight:900;font-size:44px;letter-spacing:-.02em}
@media (max-width:760px){.fhead{display:none}.frow{grid-template-columns:1fr 96px 96px}.frow .d{display:none}}

/* reporting */
.rpt{display:grid;grid-template-columns:.7fr 1.3fr;gap:44px;align-items:start}
.rpt ul{list-style:none;padding:0;margin:22px 0 0}
.rpt li{padding:12px 0 12px 22px;border-top:1px solid var(--line);position:relative;color:var(--soft)}
.rpt li::before{content:"";position:absolute;left:0;top:19px;width:10px;height:10px;background:var(--red)}
@media (max-width:900px){.rpt{grid-template-columns:1fr}}

/* results */
.claims{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-top:30px}
.claims .card{padding:20px}
.claims p{font-size:15px}
.cases{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:22px}
.case{display:flex;flex-direction:column}
.case .ch{padding:18px 18px 14px}
.case .ch h3{font-size:16px}
.case table{width:100%;border-collapse:collapse}
.case th{background:#000;font-family:var(--mono);font-weight:400;font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);padding:10px 12px 8px;text-align:center}
.case th:first-child{text-align:left}
.case td{padding:11px 12px;border-top:1px solid var(--line);text-align:center;font-weight:700;font-size:16px}
.case td:first-child{text-align:left;font-weight:500;color:var(--soft);font-size:14px}
.case td.up{color:var(--ltgreen)}
.case blockquote{margin:0;padding:16px 18px 18px;border-top:1px solid var(--line);color:var(--soft);font-size:14.5px;flex:1}
.case cite{display:block;margin-top:10px;font-style:normal;font-family:var(--mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}
.badge{display:inline-block;margin-top:8px;background:var(--dkgreen);color:#fff;font-family:var(--mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;padding:4px 8px}
@media (max-width:960px){.claims{grid-template-columns:1fr 1fr}.cases{grid-template-columns:1fr}}

/* what you get */
.get{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line);margin-top:36px}
.get > div{background:var(--ground);padding:22px 20px}
.get h3{font-size:14px;letter-spacing:.02em}
.get p{font-size:14.5px;margin-top:8px}
@media (max-width:960px){.get{grid-template-columns:1fr 1fr}}
@media (max-width:560px){.get{grid-template-columns:1fr}}

/* free analysis */
.cta-band{background:var(--red);border-top:0}
.cta-band .wrap{display:grid;grid-template-columns:1.2fr .8fr;gap:40px;align-items:center}
.cta-band h2{color:#fff}
.cta-band p{color:#fff;font-size:18px;margin-top:14px}
.cta-band .lbl{color:rgba(255,255,255,.75)}
.cta-band .btn{background:#000;border-color:#000}
.contact{display:grid;gap:14px}
.contact b{display:block;font-family:var(--body);font-weight:800;font-size:22px;color:#fff;margin-top:2px}
@media (max-width:860px){.cta-band .wrap{grid-template-columns:1fr}}

footer{border-top:1px solid var(--line);padding:30px 0 40px}
footer .wrap{display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
footer .lbl a{text-decoration:none}

/* staff */
.staff-hero{padding:80px 0 40px;border-top:0}
.staff-hero h1{font-size:clamp(32px,3.6vw,46px);line-height:1}
.staff-hero p{font-size:16.5px;max-width:52ch;margin-top:14px}
.team{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.person{background:var(--panel);border:1px solid var(--line)}
.person .ph{aspect-ratio:1/1;background:#1b1c1e;display:flex;align-items:center;justify-content:center;border-bottom:1px solid var(--line);overflow:hidden}
.person .ph img{width:100%;height:100%;object-fit:cover;display:block}
.person .ph .ini{display:flex;align-items:center;justify-content:center;width:42%;aspect-ratio:1/1;background:var(--red);font-family:var(--display);font-weight:900;font-size:clamp(28px,3.4vw,44px);letter-spacing:-.03em}
.person .who{padding:16px 16px 18px}
.person .who h3{font-size:16px;text-transform:none;letter-spacing:-.01em;color:#fff}
.person .who .lbl{margin-top:6px}
.group-h{display:flex;align-items:baseline;justify-content:space-between;margin:44px 0 14px}
.group-h:first-child{margin-top:0}
@media (max-width:960px){.team{grid-template-columns:repeat(3,1fr)}}
@media (max-width:700px){.team{grid-template-columns:1fr 1fr}}
@media (max-width:480px){.team{grid-template-columns:1fr;gap:10px}.person .who{padding:14px 16px}}

/* What We Do: four panels of the same size, 1-4 left to right (Greg, 2026-10-10) */
.dolist{margin-top:36px;display:grid;grid-template-columns:repeat(4,1fr);gap:14px;align-items:stretch}
.dorow{background:var(--panel);border:1px solid var(--line);padding:24px 22px;display:flex;flex-direction:column;gap:14px}
.dorow .n{display:inline-flex;align-items:center;justify-content:center;width:42px;height:42px;background:var(--red);font-family:var(--display);font-weight:900;font-size:19px}
.dorow h3{font-size:16px;line-height:1.2;min-height:3.6em}
.dorow ul{list-style:none;margin:0;padding:0}
.dorow li{position:relative;padding:9px 0 9px 18px;border-top:1px solid var(--line);color:var(--soft);font-size:14.5px;line-height:1.45}
.dorow li::before{content:"";position:absolute;left:0;top:16px;width:7px;height:7px;background:var(--red)}
@media (max-width:1000px){.dolist{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.dolist{grid-template-columns:1fr}.dorow h3{min-height:0}}

/* the case cards: the badge in the corner, so every table starts at the same height */
.case .ch{position:relative;min-height:84px}
.case .ch .badge{position:absolute;top:16px;right:16px;margin:0}

/* the free analysis form */
.fa{background:#fff;color:#141414;padding:24px;display:grid;gap:14px}
.fa label{display:flex;flex-direction:column;gap:6px;font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:#55575a}
.fa input,.fa select,.fa textarea{font:500 15px var(--body);letter-spacing:0;text-transform:none;color:#141414;background:#f2f2ef;border:1px solid #d6d6d2;padding:11px 12px;border-radius:0;width:100%}
.fa input:focus,.fa select:focus,.fa textarea:focus{outline:2px solid var(--red);outline-offset:0;background:#fff}
.fa .two{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.fa .btn{background:var(--red);border-color:var(--red);justify-self:start}
.fa .hp{display:none}
@media (max-width:560px){.fa .two{grid-template-columns:1fr}}
.cta-band .wrap{align-items:start}

/* the hero's moving background - the login page's chart and rooftop field (motion.js) */
.hero{padding-bottom:150px}
.hero-bg{position:absolute;inset:0;z-index:0;pointer-events:none;overflow:hidden;
  background:radial-gradient(90% 80% at 30% 0%, #2a0c0d 0%, #120708 45%, #000 100%)}
.hero > .wrap{position:relative;z-index:1}
.has-field{position:relative;overflow:hidden}
.has-field > .wrap{position:relative;z-index:1}
.has-field canvas.field{position:absolute;inset:0;width:100%;height:100%;z-index:0;pointer-events:none;opacity:.9;
  -webkit-mask-image:radial-gradient(22% 30% at 24% 80%, #000 45%, transparent 100%);mask-image:radial-gradient(22% 30% at 24% 80%, #000 45%, transparent 100%)}
.hero-bg svg.chart{position:absolute;left:0;bottom:0;width:100%;height:auto;opacity:.5}

/* the six-panel strip under the hero (Greg, 2026-10-10) */
.strip.six{grid-template-columns:repeat(6,1fr)}
.strip.six > div{padding:20px 16px 16px}
.strip.six b{font-size:30px}
.strip.six span{font-size:13px;white-space:nowrap}
@media (max-width:1100px){.strip.six{grid-template-columns:repeat(3,1fr)}.strip.six > div{border-bottom:1px solid var(--line)}.strip.six > div:nth-child(3n){border-right:0}}
@media (max-width:600px){.strip.six{grid-template-columns:1fr 1fr}.strip.six > div:nth-child(3n){border-right:1px solid var(--line)}.strip.six > div:nth-child(2n){border-right:0}}

/* the hero's sample: the real Daily Audit email, drawn from its template with sample figures */
.sample{margin:0}
.sample img{display:block;width:100%;height:auto;border:1px solid var(--line-2);background:#000;padding:12px;box-shadow:0 24px 60px rgba(0,0,0,.55)}
.sample figcaption{margin-top:10px;text-align:right}
.hero-bg svg.chart circle{display:none}          /* the pulsing end-dot floated on its own beside the sample */

@media (min-width:901px){.hero h1{white-space:nowrap}}

/* the phone menu (Greg, 2026-10-10) */
.menu-btn{display:none;width:56px;height:44px;border:1px solid var(--line-2);background:transparent;cursor:pointer;flex-direction:column;align-items:center;justify-content:center;gap:5px;padding:0}
.menu-btn span{display:block;width:20px;height:2px;background:#fff;transition:transform .2s,opacity .2s}
.menu-open .menu-btn span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.menu-open .menu-btn span:nth-child(2){opacity:0}
.menu-open .menu-btn span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}
@media (max-width:860px){
  .menu-btn{display:inline-flex}
  .nav .wrap{gap:10px}
  .nav .btn.red{margin-left:auto}
  .nav-links{display:none;position:absolute;top:72px;left:0;right:0;flex-direction:column;gap:0;background:#000;border-bottom:1px solid var(--line);padding:6px 24px 14px}
  .menu-open .nav-links{display:flex}
  .nav-links a{padding:15px 0;border-top:1px solid var(--line);font-size:13px}
  .nav-links a:first-child{border-top:0}
}
.nav-links .m-only{display:none}
@media (max-width:860px){.nav-links .m-only{display:block;color:#fff;font-weight:500}}
/* the phone bar: a smaller logo and button, a wider burger (Greg, 2026-10-10) */
@media (max-width:860px){.nav .wrap{padding:0 16px;gap:10px}.brand{font-size:22px}.nav .btn.red{padding:10px 12px;font-size:11.5px}}
@media (max-width:480px){.nav .wrap{gap:6px}.brand{font-size:20px}.nav .btn.red{padding:10px 8px;font-size:11px;letter-spacing:.05em}.menu-btn{width:50px;height:40px}}
@media (max-width:760px){.frow{grid-template-columns:minmax(0,1fr) 84px 52px}.frow > div{padding:12px 10px}.frow .cellbox{width:72px}.frow .num{font-size:18px}.ftotal{padding:16px 12px}}
@media (max-width:600px){.strip.six{grid-template-columns:repeat(2,minmax(0,1fr))}.strip.six span{white-space:normal}}